Brand led marketing to attract , land and grow high quality customers
in businesses where the sales cycle is long and the buying journey is complex, brand-led marketing is critical, not a nice-to-have.
WHY IT MATTERS
80 – 90% of B2B buyers have a list of suppliers in mind before they do any research – and 90% end up choosing a supplier from their day one shortlist.
We help your business get on the day one shortlist by:
- Creating a target list of accounts
- Building mental availability through always-on marketing
- Crafting brand messages that resonate with your target audience
- Positioning your business as industry thought leaders
What You Gain
- Clarity on your customer targeting -
- A brand awareness strategy tied to business outcomes
- A B2B specialised partner that understands how brands grow
- An always-on B2B brand approach to help increase your market share, tailored to your budget and resources
- Brand messages that will resonate with your target audience
- Content alignment
- Insight into how your brand is tracking over time, relative to your baseline and your competitors
What You Get
Brand Audit
Review of existing brand assets.
Audience Research
Targeted list strategy & build.
PERSONA DEVELOPMENT
Deeply understand your target customer
POSITIONING
Highlighting your company’s points of difference
MESSAGING REVIEW
Audit of existing approach against where we need to be.
CONTENT
B2B focused content and brand storytelling.
CHANNEL PLAN
Always on awareness plan
EXECUTION PLAN
Clear roadmap with timelines, deliverables and success measures,
Who we’re for
- Founders or business leaders looking to increase their brand’s awareness
- Sales leaders needing strategic marketing support
- Teams needing outsourced brand marketing expertise
our work
From setup to scaling up - how CROSSMARK smashed their yearly new business target by 137% with the help of HERE&NOW
Driving brand awareness, demand and sales through Google.
Driving category, centre awareness and booked appointments for the first health care service of its kind in Australia.
clients we love, that love us back
I outsourced our marketing strategy to Stef in 2025 and the results have been excellent. She was proactive, strategic, and instrumental in shaping our direction. A LinkedIn campaign showcasing our liquor model generated multiple leads and new clients, using short-form video and in-store team content.
Stef is highly knowledgeable, easy to work with, and a genuinely great human. Highly recommend.
We’ve been working with Stef from HERE&NOW for around 18 months, bringing her on to assist with our marketing strategy and execution. In that time, Stef has become an integral part of our team. We wouldn’t have achieved half as much without her wisdom and inspiration – we love working with HERE&NOW.
We’ve recently worked with HERE&NOW on a project for Polyglot Group, and it’s been a genuinely great experience. Our business is quite complex but Stef and her team were incredibly collaborative from the start. It’s felt like a true partnership,
They were curious, asked all the right questions, and never made assumptions. It was clear they were committed to truly understanding our business, which made a big difference. Throughout the project, they kept us in the loop, communicated clearly, and worked seamlessly as an extension of our marketing team.
From the moment we began our collaboration, the team’s expertise and dedication were evident. Stef took the time to understand our company’s needs and tailored a comprehensive strategy that aligned perfectly with our goals. Her insights into trends, coupled with her innovative approach, have boosted our brand visibility and lead generation. It is a pleasure to continue to work with someone who is genuinely invested in our success.
We had the great pleasure of working with HERE&NOW on a recent CX project. The process was smooth and most importantly the outcome was a series of valuable insights, clearly highlighted gaps and a whole bunch of very actionable steps for us take.
I would definitely recommend HERE&NOW.
HERE&NOW played a pivotal role in our pre-launch, launch, and ongoing marketing for our brand new health centre. From the very beginning, the team brought incredible creativity, strategic insight, and attention to detail. Stef’s marketing strategies perfectly aligned with our vision, and she truly knows how to make an impact. If you’re looking for someone who can elevate your brand and drive success, look no further – highly recommend.
Stef and the team have been amazing at building & executing a B2B marketing plan aligned with our strategic objectives. They operate as true partners and very proactive in continually driving outcomes. Where other agencies have failed getting what they need out of us due to our own education and managing priorities & stakeholders, Stef has led the change and continues to lead us. Highly recommended, thanks for everything.